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SUGGESTED INTRO: MOST SERIOUS HEAD INJURIES THAT RESULT FROM BIKE RIDING ACCIDENTS COULD BE AVOIDED BY WEARING A HELMET. SAFETY EXPERTS SAY, BE SURE TO STRAP-ON YOUR HEAD GEAR AND STAY SAFE THIS SUMMER. MORE IN THIS REPORT:VIDEO: Man rides his bike to bike rack outside CWRU School of Medicine building. Cut to CU as rider takes helmet off and leaves on handle bars. |
VOICEOVER: IF YOU OR YOUR CHILDREN RIDE A BIKE, YOU OUGHT TO BE THINKING ABOUT HELMET SAFETY. ABOUT 90 PERCENT OF SERIOUS HEAD INJURIES THAT RESULT FROM BIKE RIDING ACCIDENTS COULD BE AVOIDED BY WEARING A HELMET, ACCORDING TO ALISON HALL, ASSISTANT PROFESSOR OF NEUROSCIENCES AT CASE WESTERN RESERVE UNIVERSITY'S SCHOOL OF MEDICINE. |
SOT & SUGGESTED SUPER: Alison Hall, CWRU Assistant Professor of Neurosciences VIDEO: Alison Hall demonstrates consistency of brain-like mixture inside a plastic bag and puts it into a bike helmet (model of human brain in background). |
INTERVIEW: Now that the warm weather's here a lot of kids are out of school and they're out riding their bikes or rollerblading. This is also the time of the year when the most bicycle related injuries occur. It's time to start thinking about brain fitness and bike safety. Your brain itself is very soft, it's actually like thick mashed potatoes, it's really squishy. Of course, it's covered by your boney skull, but even that can crack like an eggshell and cause damage to your brain. One of the big advantages of a bike helmet is that it absorbs that part of the crash and keeps both your skull and your brain protected. (TRT 0:32) |
VIDEO: CU of man putting on bike helmet and adjusting the chin strap. |
VOICEOVER: HALL SAYS, JUST WEARING A HELMET ISN'T GOOD ENOUGH. YOU NEED TO BE SURE THAT IT FITS PROPERLY. |
ON-CAMERA INTERVIEW: Continuation of previous shot, then cut to Alison Hall on-camera. |
INTERVIEW: You need to look in a bike helmet for one that fits you well, you should have two fingers under the strap under your chin and you need to use the rubber pads that come with every bike helmet to make sure it fits your head snugly. Bike helmets need to fit in front of the forehead and you need to look and see that it's ANSI certified. You'll see inside a bike helmet a sticker that tells you that it's been certified. (TRT 0:21) |
VIDEO: Man finishes adjusting his bike helmet. He then mounts his bike and rides away. Black. |
VOICEOVER: MANY RIDING ACCIDENTS HAPPEN CLOSE TO HOME, SO EVEN IF YOU'RE NOT GOING FAR, BE SURE TO STRAP-ON A SAFETY HELMET.
THIS IS DAVE NAROSNY REPORTING FROM CASE WESTERN RESERVE UNIVERSITY, CLEVELAND. |