and the Image
in this working conference will consider the degree to which the image
broadly conceived-verbal, visual, iconographic, even olfactory-promotes,
resists, reflects, and indexes the complexities of globalization. Potential
Images and Empires: Edward Said asserts that European imperialisms
in effect "made the world one." To what extent were the global reaches
of these empires enabled, sustained, and resisted by images (of, for
example, exoticism or Western domesticity)? How does the image help
to ground and structure narratives of expansion, conquest, or assimilation?
How have images served to confront or to resist the extension of these
empires? Do particular images indicate lines of continuity or fracture
between the machinations of the old empires and the new aims of global
Affiliations of the Image: To what extent do images shape and
deform narratives of globalization? The image is usually understood
as describing a synchronic moment, but how does it establish, modify,
and de-form relations with the diachronic, especially narratives of
globalization, capitalism, and their others? Do images encourage us
to explore models of narrative, social, and political affiliation other
than direct causality, influence, or allegiance-for example, homologies,
intertextualities, and networks?
Nationalism and Globalization: How does an increasing movement
toward globalization in a range of institutions challenge or affirm
the aims of various nationalisms? To what extent do specific images
of globalization and/or of the nation serve as sites of mutual affirmation
Corporate images: How do images (logos, slogans, pictorial ads,
Mickey Mouse, Michael Jordan) help extend the marketing of global capitalism?
How does globalization modify marketing strategies aimed at national
and regional audiences? How do images of the South enable the extension
of Northern markets into the South? What kinds of images become battlegrounds
for intellectual property disputes in a global market?
Images of Resistance: How do images (of impoverished children,
of rainforests, or of trash, for instance) assist in local resistances
to and manipulations of globalization? How do they enable threatened
spaces, species, and communities-whether minority populations within
and across national boundaries, traditional architectures, cities, and
environments, or indigenous flora and fauna-to oppose or to turn to
their advantage the march of global capitalism?
The Image as a Rhetoric of the Global: In the context of the
Internet's transnational reach, how has the World Wide Web's emphasis
on the image and the icon fostered or forced innovations in writing?
Can a rhetoric of the image or the icon penetrate where traditional
written texts cannot? How do imagistic strategies in various media (again,
including the WWW) produce "the global" as a new kind of "imagined community," in Benedict Anderson's sense?
of no more than 500 words by 30 March 2001 to Kurt Koenigsberger, Department
of English, Case Western Reserve University, Cleveland, Ohio 44106-7117
or kmk25[at]cwru.edu. Full papers
will circulate in advance via this website, and should be submitted
by 15 September 2001.